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Vol
16, Issue 30
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July
29, 2002
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By Peter N. Glaskowsky
It's been a terrible year for the semiconductor
industry, at least on the sales side. Almost every chip maker
has reported reduced sales volumes, revenues, and (especially)
profits. We've all heard executives say they know this situation
is just temporary, the industry will bounce back, and their
companies are continuing to invest in developing the processes
and products we'll need when the market recovers. These are
the right things to say, but what have these executives been
doing?
It looks as if they've been doing what
they say they've been doing. When we requested proposals for
presentations at Microprocessor Forum 2002, we were
unsure what we'd get. If the industry had been scaling back
its research and development spending, we might be offered
a lot of rehashed reviews of old chipsor, at best, some
minor updates to existing designs.
Instead, we received more than 70 proposals,
and the vast majority involved substantially new and innovative
chips. We were offered more first-time announcements than
I can recall for any recent Forum. We decided early this year
not to attempt a repeat of the marathon three-and-a-half-day
conference of MPF2001. If we had, however, we still could
have filled the program with interesting presentations.
Instead, MPF2002 will have the best two-day
program in years. We'll see introductions of new desktop,
mobile, and server processors; a slew of new 10Gb/s network
processors; and embedded processors covering a wide range
of market, performance, and price targets. Many of the chips
we couldn't fit into the program will be covered here in Microprocessor
Report, time and space permitting.
This year marks our fifteenth Microprocessor
Forum, and we're pleased to announce that MDR founder Michael
Slater will return to give a talk about the Forum's history.
Microprocessor Report editorial-board member Nick Tredennick
will make his fifteenth annual Microprocessor Report
Awards presentation, continuing his streak as the only person
to present at every MPF, and, of course, we'll have four excellent
seminars split across the days before and after the conference.
I can't say much about the proposals we've
accepted; you'll have to come to the Forum for the full details.
I can say we're now seeing more cross-fertilization
in the industry than ever before. Fewer and fewer microprocessors
are pure implementations of a single concept. PC processors
are borrowing features from server chips; embedded processors
are being extended into media processors; and network processors
are adding a little bit of everything.
With 70+ proposals competing for about
20 slots, we were forced to turn down many worthwhile presentations.
We regret this, but we know the Forum represents a significant
investment of time and money by our presenters, attendees,
and sponsors. We want to make sure this Forum, like every
Forum, provides everyone with the best possible value.
Which leads me to a related topic. With
microprocessor developers investing in new products to lead
them out of the doldrums, now may be the right time for us
to expand our conference business. We believe that by next
year, our industry will be restored to its former state of
health and robust growth. Should we add more tracks to our
existing conferences? Should we add a third conference to
the schedule? We could even do an overseas event, reaching
microprocessor designers and their customers in Europe or
Asia.
Your comments and suggestions on this matter
would be most welcome; just drop me a note: png@reedbusiness.com.
Time is of the essence; if we're to set up a new event in
2003, we must move quickly. Should we decide to add a new
conference, expect to hear about it in October at MPF2002.
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